Data Quality in Your Business
The Significance of Data Quality in Your Business Change is the only constant thing in life. Everything around us changes and so does the Data you use for business entailing contact phone numbers, email addresses, and so on. Data used by you maybe a month ago become obsolete quickly and the requirement of new data arises for better decision-making. In such cases, you need to keep a track of your data by a thorough analysis that removes bias and uses historical data to create actionable recommendations and predictions for the future. This process of keeping a track of data and updating the changing data referred to as Data Quality Management. Maintaining the data quality of your business is unquestionably important to stay competitive in an increasingly digital landscape. It has been also studied that poor quality of data can cost a business $9.7 million annually. Poor quality of data results in a 20% decrease in employees’ productivity and explains why 40%-42% of business ini...