Company Database

The current scenario of the business information market is that it is expanding and growing rapidly. The need for actionable, accurate and comprehensive business information is growing and hence the industry. It’s developing, innovating and improving continually. Sales professionals have a dearth of information most of which is irrelevant. It is here that business information players are making their mark. They seek to provide relevant information that would help in creating a robust sales pipeline for their clients. Researches teams are managed to collect, verify, update and create a database.  There are a number of companies who have come to provide a business database of top Indian companies or the entire India Inc. Among those, a few are actually putting the nascent Industry on acceleration by continually developing and redefining their strategy, awareness or delivery module. To get a larger piece of the pie, companies have gone all out and are becoming very customer centric...

Trend Alert: IT Companies on the edge in the arena of advertising A web site is at the center of every internet marketing strategy. With the boom in IT companies, a website has become an essential part of every marketer’s  arsenal. A web site    opens up marketing and sales avenues for companies in addition to being a delivery vehicle for software configuration. In constructing and developing a website, benefits are enormous. The money saving potential and customer allegiance benefits should go hand in hand for a website. To achieve measurable results for your organization, it is important to obtain a marketing ROI (Return on Investment) from your website. A good website must be structured to capture and qualify leads. Online orders should be accepted by a site, can provide e-service to customers and has to be a center for upgrades. Website should not be regarded as an awareness medium. Little marketing depth, solid content and response oriented techniques wou...