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Why FMCG business in India needs FMCG CRM software integrated with mobile CRM?

  The world has witnessed a surge in demand for various products. This has led to growth in the FMCG sector. It is expected that this sector will expand at a CAGR of   18 percent by 2025. The dark side of this expansion is that various manufacturers are manufacturing similar products. This has resulted in neck-to-neck competition among the companies to acquire the market. So, to make their sales process more efficient it is now necessary for companies to implement FMCG CRM Software in their day-to-day work.   The CRM provides various benefits like it improves the employees' working efficiency by automating multiple day-to-day activities. It helps companies achieve their sales target and helps them maintain a healthy relationship with their customers by providing them with more personalized products. Let's view all the benefits of a CRM to the FMCG sector. Challenges faced by FMCG Companies and their optimization through FMCG CRM Software Data Monitoring Monitoring and m