Opportunities and Challenges for SMEs in India


 The Indian economy is growing at a faster pace worldwide. This economic growth has steadily accelerated and remained very stable as observed in the last few decades. The reason behind this growth rate is the implementation of the robust socio-economic policies of the government, an invasion in the domestic and foreign capital along with the increment in disposable income.

 


The small medium enterprise examples are the real backbone of India’s economy whether it is agriculture, automobile, manufacturing or service industry. There exist multiple opportunities for Indian SMEs to grow and thrive faster if they adapt to the changing trends and latest digital skills.

The challenging road for SMEs

Though SMEs put a great contribution to the socio-economic growth of India, a list of sme companies faces a number of challenges:

 

     Low capital due to insufficient access to finance and credit

     Less capable of catching talented and tech-savvy manpower

     Poor infrastructure

     Fewer utilities

     Low production capacity

     Lack of innovation and technology

     Lack of marketing tactics

 

These challenges are the hurdle for the small medium enterprise examples to scale to their full potential and raise their standards just like their international peers to become self-sustainable.

 

These challenges can be considered as untapped opportunities for the list of sme companies to strengthen their foundation in India. Our Indian government has also been making applauding efforts to empower these small medium enterprises.

Is CRM a good solution for SMEs?

To generate desirable ROI for your business, you can buy an ideal CRM software for taking your business to the next level.

 

For that, you must have a deep understanding and knowledge regarding CRM and how it helps its clients’ business process to gain more customers at their business platform.

 

The SalezShark CRM software will always aid a list of SME companies to perform every single activity in a productive manner. This CRM solution provides an ensured path for both sales and marketing employees to track the sales cycle and boost the sales performance every month.

 

It also helps to complete all the necessary tasks in a harmonised manner on time. It provides full security and reliability to its clients. It helps the sales team to pick all the important leads with a user-friendly interface of SalezShark CRM software.

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